THE ROCK N' ROLL
SEE 'N SAY
The Hard Rock Cafe is not just a chain restaurant – it’s a mission to keep Rock music relevant for future generations.
We recreated the classic learning toy as a digital plaything and TikTok filter.
Landing on a particular rockstar steers the user to Hard Rock Cafes that feature related memorabilia.
If you click on just one play button on this website, make it this one:
Dynamic Out-Of-Home
Bringing the experience home to Generation Alpha.